Pope Francis launches 'Franciscus' Instagram account

Pope Francis today launched his new Instagram account 'Franciscus', from Casa Santa Marta, with an image of himself in prayer, and the words: "I am beginning a new journey, on Instagram, to walk with you along the path of the mercy and tenderness of God."

To create his startup profile, the Holy Father was assisted by Kevin Systrom, the CEO and co-founder of Instagram, and Mgr Lucio Adrian Ruiz, secretary of the Secretariat for Communication.

Founded in 2010, Instagram has approximately 400 million users worldwide and shares just photos and videos with a community of followers.

Speaking earlier this week with Vatican Radio, the Prefect of the Secretariat for Communications, Monsignor Dario Viganò said the decision to open an Instagram account arises from the Pope's conviction that pictures can reveal many things that words can't. The aim of this papal Instagram account, he said, is to tell the story of the Pontificate of Pope Francis through images.

The launch of the Pope's Instagram account will increase his substantial presence on social media platforms. His Twitter account, with the hashtag '@Pontifex' has more than 26 million followers.

Source: Vatican Radio

Note: Find ICN editor Jo Siedlecka on Instagram here: 'JOSIEDLECKA'.